Digital marketing is another option over traditional form of marketing. It’s getting a lot of attraction on the last decade because it’s affordable, give you results, give you control over your message, platform and the way you communicate. Even better, it also gives you power to measure your real results.
Digital marketing is an umbrella term for all types of online marketing, that envolves SEO (Search Engine Optimization), PPC (Pay Per Clicks), email marketing, content marketing and social media marketing. This is a brief breakdown of these terms: