Instagram has currently over 1 billion monthly active users, and that number still growing. It's the platform that currently dominates the attention online, and you can use Instagram to promote your business, increase your business relevance and generate more sales.
Every business should be present where their customers are. And even better, Instagram has creating new tools to help businesses reach more customers, increasing the results you can obtain on their social media platform.
It’s important to notice there are other platforms, and you should always use them in a way that you create value and engage with your customer. Every social media platform provides different experiences to the customer. Instagram is growing fast and create results because it’s simple, visual and it’s attracting to younger generations more than other social media platforms.
Instagram is all about photos and videos. That means that you need to have high quality photos and videos that makes your followers think and get their attention. Since people can scroll on Instagram, it’s easy for people to past right your photos if it doesn’t intrigue them. Your content need to make them stop and take a deeper look at it, making then engage with your post, read your caption or click through to your website to see more.
Social Media Management
Social media management is the process of creating, publishing, promoting, and managing content across social media channels.
It’s important that you have a professional approach on all social media platforms, even more on Instagram. You need to plan and think deeply what will engage with your customer. What can you offer that creates value to them? How can you make their day easier and better? And then start creating content for them. How do you want your customer to see your business?
Another major feature on Instagram is the possibility to create digital ads, and show your product to more people, even to the ones that never have seen it before. If you’re not using it right now, you’re missing out on a huge opportunity to increase your revenue.
The best part of social media advertising, is that you can measure how is your campaign going. You can have real time information about how many people saw your business, how many people clicked on your offer, and how many people bought a product or service through your campaign. You can measure the real results over your investments.
Engange with other people, everyone influence somebody elses. Create content that build awareness for your brand. Instagram is a social platform that you should be utilizing no matter what your product or service. Whether you want to focus right now on building your brand, creating awareness, or simply on generating quick sales, you should start posting and managing your content on the social media.
Your customers are on Instagram right now, and others business are reaching him first than you. Use Instagram to promote your business. Go out there, create content, plan your marketing strategy, establish your brand image. And whether that’s through social media management, social media advertising, or even both, Camilo Agency can help. Our marketing team can help you create effective content and ads that will bring in more customers to your business.
If you’re ready to get your social media marketing efforts started, then contact us today!